Sorare, the soccer game that allows you to collect virtual cards in the form of NFTs, continues to diversify. Thanks to an agreement with the NBA, the French startup will launch a basketball game during the fall.
For those who don’t know, Sorare is a game based on the blockchain, which is the technology behind cryptocurrencies and non-fungible tokens (NFTs). The platform was launched in 2018, which makes it possible Collect virtual cards With the image of different football players.
Each card is NFT. So it is unique. It can be exchanged for cryptocurrency. Above all, Sorare offers to collect teams with your cards. With these, you can participate in tournaments and earn points. These points grant access to rare cards, which has a higher value. To win, you must consider the actual performance of the players.
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Partnership with the NBA
Initially, Sorare was intended only for football fans. The platform has open for baseball in July 2022 through a partnership with Major League Baseball (MLB). In order to diversify, the French-born startup will now branch out into basketball.
In a press release published on Wednesday, September 7, Sorare announced that it has partnered with National Basketball organisation (NBA) and The National Basketball players organisation (NBPA). confirm operation Expansion of the company in the United States »Sorari explains.
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Sorare 7 September 2022
As part of the deal, the blockchain platform will launch a free-to-play basketball game In autumn. It should be available in time for the launch of the 2022-2023 NBA season, which begins October 18, 2022. The process will be similar to that of a football and baseball game. Sorari explains that the agreement gives him the right FromUses they Logos Officials From the NBA, teams and players on their products.
Mbappe, Zidane, Joubert… Sorari’s famous partners
Sorari has remarkably succeeded in making himself known thanks to esteemed partners. The startup has agreements with more than 250 football clubs, including Paris Saint-Germain, Olympique de Marseille, Bayern Munich and Real Madrid. Determined to continue expanding, the startup continues fundraising since its inception. Last year, Sorare raised more than $700 million in two fundraising campaigns. The company is valued at about $4.3 billion.
In addition, many famous athletes have invested in the project. It is for Kylian MbappeParis Saint-Germain striker. Last June, he became the number one athlete Player Ambassador French society.
Soon after Mbappe, superstar Zinedine Zidane signed a partnership with Soray. At the time of the announcement of the launch of the NBA, Sorari announced that the French Rudy Gobertone of the stars of the NBA, and is now part of the investors and ambassadors.
2 million active users
Thanks to these volume supports, Sorare manages to attract 2 million users On its platform, four after its creation. At the same time, the price of the rarest cards exploded. For example, a unique card with the image of Kylian Mbappé sold for 143 Ethers, which at the time represented more than 415,000 euros. We’ll also remember that a card representing Cristiano Ronaldo was replaced with 150 ethers in March 2021, or roughly €290,000 at the time.
Sorare’s phenomenal success caught the attention of the National Gaming Authority (ANJ). In a warning, the organizer said that the platform offers A form of disguised sports betting.
When a company invents a new model based on an emerging technology (here is Web 3), and it works, it is not surprising that it raises questions. This is one of the signs that we are moving the lines.
– Nicholas Julia (@ni2las) 29 July 2022
On his Twitter account, Nicholas Julia, CEO and co-founder of the company, responded to the authority by pointing out the differences between betting and collecting cards in the form of NFTs:
” Sorare offers full ownership of trading cards to its users. This is a radical revolution, benefiting users who finally own their digital assets, which they do not have to buy back every year. Moreover, these cards can not only be used on our platform, but also in a variety of third-party applications and platforms, and will remain the property of the users. “.
Sorare is part of Play wave to earnThese video games that allow you to earn cryptocurrency. A group of innovators rely on the blockchain to develop innovative experiences. Among the most famous are Axie Infinity, MOMO Block Brawler, and Aavegotchi Or Mirandos.